Portofino & Italian Riviera Day Trip

Rapallo, Santa Margherita, Portofino — three stops on the most glamorous stretch of the Italian coast, in a private Mercedes from your door anywhere in Tuscany.

⚓ Rapallo · Portofino 🚘 Private Mercedes ⏱ 8–10 hrs 👥 Up to 7 Pax 🗓 Year-Round
About This Tour
The Riviera at Your Own Pace

Your private Mercedes driver meets you at your hotel, villa or apartment — anywhere in Forte dei Marmi, Viareggio, Pisa, Lucca, Montecatini or Florence. No transfer to a departure point, no shared vehicle, no fixed group schedule. The day is built around you from the first minute.

The road north follows the Ligurian coast, and the landscape changes completely once you cross into Liguria — the mountains come down to the sea, the towns cling to the cliffs, the colours shift from Tuscan terracotta to the turquoise and ochre of the Riviera. The first stop is Rapallo — the elegant seaside town at the head of the Gulf of Tigullio, with its 16th-century waterfront castle rising directly from the sea, its long palm-lined promenade, its covered market and the cable car that climbs to the Santuario di Montallegro above the bay.

A short drive along the bay brings you to Santa Margherita Ligure — Art Nouveau villas set back from the waterfront, a small fishing harbour, the baroque Basilica di Santa Margherita d'Antiochia at the centre of town, a palm-lined lungomare where the pace of life slows to something close to perfect. A walk, a coffee, a look at the market — before the final stretch to Portofino.

The road from Santa Margherita follows the promontory — one of the most scenic stretches of coast in Italy, with views over the Gulf of Paradiso opening at every turn. Your driver takes you to the meeting point above the village — Portofino is pedestrian-only — from where you descend on foot to the harbour. The piazzetta, the coloured houses reflected in the still water of the port, the boats at their moorings, the scent of the sea and the stone.

Portofino is one of those places where the photographs never quite capture it. You have to stand at the edge of the harbour and see the light on the water yourself.

⭐ Our recommendation — Lunch at Hotel Splendido The most celebrated hotel on the Italian Riviera, perched on the hillside above the harbour with extraordinary views over the gulf. Book your table well in advance — particularly in summer — and let us know your arrival time so we can time the transfer accordingly. A two-hour stop in Portofino with lunch at the Splendido is an experience that stays with you long after you leave.
3
Stops on the Riviera
8–10h
Recommended
1.5h
From Florence
100%
Private
Your Day — Step by Step
Tour Itinerary

Times are flexible and adapt to your pickup location. This is a private tour — the day is shaped entirely around you.

Morning · 8:00–9:00 AM
Pickup from Your Door

Your private Mercedes driver meets you directly at your hotel, villa or apartment. Departure time is confirmed in advance based on your location — typically 8:00–9:00 AM from Forte dei Marmi and Viareggio, later from Florence and the surrounding area.

Pickup available from Forte dei Marmi, Viareggio, Pietrasanta, Pisa, Lucca, Montecatini Terme, Florence and any address in between.

🚘 Along the Ligurian coast
Morning · 1–2 hours
Rapallo

The road crosses into Liguria and the landscape changes completely — mountains meeting the sea, pastel-coloured towns on the cliffs, the turquoise of the Gulf of Tigullio opening ahead. Rapallo is the first stop: its 16th-century waterfront castle rising directly from the water, the long palm-lined promenade, the Belle Époque villas, the covered market in the old town.

A coffee on the harbour, a walk along the lungomare, a first look at the Italian Riviera before continuing south.

🚡 Optional — Santuario di Montallegro The cable car up to the sanctuary for panoramic views over the entire Gulf of Tigullio. Available on request — add approximately 45 minutes.
🚘 Gulf of Tigullio · 15 min
Late Morning · ~45 min
Santa Margherita Ligure

Just along the bay from Rapallo, Santa Margherita Ligure is one of the most elegant towns on the Ligurian Riviera — Art Nouveau villas, the palm-lined waterfront, the small fishing harbour and the baroque Basilica di Santa Margherita d'Antiochia at the centre of town.

A walk along the lungomare, a look at the market, a coffee in the piazza — before the final stretch to Portofino along the promontory road.

🚘 Along the promontory · 15 min
Midday · 3–4 hours
Portofino

The road from Santa Margherita follows the promontory with views over the Gulf of Paradiso at every turn. Your driver takes you to the meeting point above the village — Portofino is pedestrian-only — from where you descend on foot to the harbour. The piazzetta, the coloured houses reflected in the still water, the boats at their moorings.

Free time to explore at your own pace: the Caruggi — the narrow stepped lanes behind the harbour — leading up to the church of San Giorgio and the Castello Brown at the tip of the promontory. The boutiques along the waterfront. A drink or gelato in the piazzetta.

⭐ Recommended — Hotel Splendido terrace lunch The most iconic hotel on the Italian Riviera, perched above the village with its terrace overlooking the bay. Lunch reservations must be arranged in advance — we coordinate the timing around your visit.
🚘 Return transfer
Afternoon · Return
Back to Your Address

At the agreed time, your driver meets you at the Portofino meeting point and brings you back to your exact pickup address. Total duration: approximately 8 hours from Forte dei Marmi and Viareggio, 9 hours from Pisa and Lucca, up to 10 hours from Montecatini and Florence.

Flexible timing — your tour, your pace. Want to spend more time in Portofino and skip Rapallo? Want to add a stop along the coast? The itinerary is a guide, not a fixed schedule. Your driver is yours for the day — no rushing, no groups, no compromise. Extra hours available at €80/hr (E-Class) · €100/hr (V-Class).
What to See
The Harbour, the Hills, the Light
Portofino harbour — colourful houses, yachts and bougainvillea
The Harbour
Portofino — Colourful Houses & Yachts
Portofino harbour restaurant — white wine table with waterfront view
Hotel Splendido
Lunch with a View
Portofino — flower-covered terrace with view over the gulf
The Riviera
Terraces & Sailboats on the Gulf
How to Book
Calculate Your Price & Book Online

The calculator below works on an hourly rate. Follow these three steps to get your instant price and complete your booking directly online.

01
Select Hourly Tab

Click the Hourly Service tab in the calculator below. This is the only tab to use for day trips — €80/hr for E-Class, €100/hr for Vito / V-Class. Minimum 3 hours.

02
Same Address In & Out

Enter your hotel or pickup address as both pickup and drop-off. This is mandatory — the hourly rate is calculated as a round trip returning to the same address.

03
Choose Your Total Hours

Select the total hours you want your driver for the whole day. For the Portofino tour we recommend 8 to 10 hours depending on your pickup location. Choose your date, start time and proceed to booking.

🚘 Returning to a different address or adding an extra stop? If your drop-off is not the same as your pickup — for example you are ending the day in Genova or continuing to Milan — do not use the hourly calculator. Use the Distance tab on our Get a Quote page →
💬 Not sure which option is right for you? Contact us on WhatsApp before completing your booking — we will confirm the correct setup, the recommended hours for your pickup location and any extras you may need. We reply fast.

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